Are you a blogger who’s discouraged and thinking of throwing in the towel?
Any blogger who hasn’t thought about quitting either isn’t human or never really got started.
There are many reasons you may want to quit. Maybe your blog isn’t earning money. Or you’re discouraged by negative feedback – or no feedback at all. Perhaps you’re not sure what direction you want to take, or you can’t find time for your blog.
There is nothing inherently wrong with giving up on a goal. Sometimes it’s the right decision.
But if you enjoy blogging and want to keep going, here’s some encouragement.
Below, I share common issues experienced by bloggers, and my tips for overcoming.
Blogging Is a Marathon
Coming up with great content day after day, week after week, for months on end with little reward (at least, not at first), can suck.
You wonder, is this thing on? Is anybody reading? Bueller? Bueller?
Rest assured that for every comment, there may be one thousand people (or more) reading the content.
On this blog, there’s a post that over 30,000 people have visited. It’s been shared on social media over 3,000 times. Yet there are only 3 comments. Three.
If you judge the success of your blog by how many comments you get, it will set you up for disappointment quickly. You may get one “fan” email for every ten thousand people who actually laughed/cried/moved by your post.
If you’re in it for the feedback, it can get discouraging.
If you’re blogging for money, don’t expect to earn much for your first several months or even longer. Of course, there are exceptions. And blogging can help you segue into other business and moneymaking ventures and partnerships.
For most bloggers, the money comes on the back end. It takes determination and a long-term focus to stay the course.
If you’re a beginner to blogging, grab my free Making Money Blogging course by entering your name and email below.
Set Goals. Know Your Purpose.
If you’re clear on your goals and purpose for blogging, it will be clear when you’re accomplishing them and it will be easier to stay in the game.
Blogging to keep your sanity as a stay at home mom? Connecting with others through your writing is your purpose. Who cares if you don’t have rock star stats?
Need to make money blogging? Rejoice in that very first $2 affiliate payment. It will grow if you keep at it.
When you feel like quitting, keep revisiting those goals. “Don’t compare yourself to others” – we’ve all heard this advice. It’s everywhere and it’s sage.
Blogging Can Make You Vulnerable
The best, most engaging and magnetic bloggers have a bit of transparency in their blogs. This opens you up for a lot of love, and a whole lot of crap too.
Case in point.
I get an email from an anonymous person who told me I should be locked up for breastfeeding a 6 year old, that I was a pervert and somebody should call child protective services, quick!
Now, the first thing. I have never breastfed a 6 year old.
The hate came after I offered a quote to a reporter in a story about extended breastfeeding.
Truth: people who behave like this don’t bother to fact check. They rarely want to be confused by the facts when their minds are made up.
That kind of thing runs off of me like a duck’s back, but it can be quite upsetting when you’re new to blogging or don’t have a thick skin.
For 3 years, a woman followed me around on various blogs I owned or places where I was guest blogging, leaving nasty, hateful, spiteful, personal (anonymous) comments. I finally tracked her down. She was a woman I had met very briefly offline. It bothered me at the time, but now?
I block and move on.
Grow a Thick Skin.
If you’re building something online, you’re going to encounter people who are unhappy with their lives and triggered by your success or visibility. Try to think compassionate thoughts about that person, and don’t let it get to you.
Their bad behavior is about them, not you. Happy people want everyone to be happy, miserable people want company.
Blogging Is a Balancing act
I could also have named that headline, “blogging is addictive“. It’s true, isn’t it?
For many of us, blogging fills a need. A need to express ourselves creatively through writing. The need to connect with others. A desire to share our story and help people.
Even when we’re primarily blogging for income, these other things are part of why we choose blogging instead of some other way to make money.
Occasionally I see a blogger announce she’s quitting because she was spending too much time at the computer. She’s stressed about it, and the blogging becomes an issue between her and her husband.
First, I would bet my left kidney that if she were earning income with that blog, her husband would have had no problem with it. That’s kind of the way men are. Straightforward. I would bet if he saw a direct benefit from the blog to him and the family (meaning, money), he would have been more supportive.
But if she was spending hours a day plugging away at something that, while valuable to her on a personal level, didn’t produce an appreciable result to him, it’s understandable he would have an issue with it.
Not saying it’s right or wrong. It just is. So the answer would be communication. If blogging is free therapy for you, communicate that to your significant other. Make sure they understand how important it is to you. Show them the benefits they may not be seeing.
Many times, the initial problem that presents isn’t the real problem.
The real problem is “I feel ignored when you’re online at night“. Get to the bottom of the issue and talk.
The question of balance is a tricky one. What’s balance for me may not be balance for you. It goes back to goals and purpose.
Draw Boundaries. Stick with Them.
Have you ever driven in the mountains and noticed the guard rails on either side of the road? Those put my mind at ease.
Put some guide rails in place when it comes to your online activities. A few ideas to implement so that blogging doesn’t take over your life:
- Set an intention before going online. Say out loud what you’re going to accomplish.
- Set a timer when you get online. When it goes off, take a break.
- Avoid email and social media sites until after you’ve accomplished real work.
- Decide how many times you’ll check email or social media each day.
- Have a firm “quit” time each evening.
- Choose office hours and stick to them.
If you’re struggling to stay off your phone, read this post about moms cell phone addiction.
How not to quit blogging: make money!
If you’re struggling with blogging because you’re working hard and not making money, boy can I understand that. It’s quite possible to work very hard on a blog to have little profit to show for it.
Solve this problem by getting mentored and educated.
Writing frequently, even if your content is engaging, is not enough to earn money from your blog. There really are things you must do to turn your words into money. But those tactics aren’t secret. You can learn from others who are doing it, but this requires an investment of time and money.
My favorite resources on making money from a blog:
- Ruth Soukup’s ebook How to Blog for Profit Without Selling Your Soul – an excellent book that gives you a basic knowledge of how to start a blog and how to make money with it
- Michelle Schroeder Gardner’s Making Sense of Affiliate Marketing – this self-directed course teaches you how to utilize affiliate marketing to create income, fast, from a blog. Michelle earns over $100K per month (not a typo) from her blog.
A few more articles you might enjoy about blogging: